Events

2014

Don't miss the digital train : 3rd Edition / 6 Sessions

Don't miss the digital train : 3rd Edition / 6 Sessions

22/09/2014    
6:00 pm - 9:00 pm
10 evening sessions to find out everything you need about current tools and to boost your marketing skills. The framework : Digital marketing in practice [...]
Advertising 3.0 : Make the web work for you

Advertising 3.0 : Make the web work for you

17/06/2014    
12:00 pm - 2:00 pm
How can you find the right audience and build your brands in the jungle of the digital world? Is the web the missing link between [...]
An evening with Dominique Vanderpoorten

An evening with Dominique Vanderpoorten

11/06/2014    
5:30 pm - 9:00 pm
The BMMA and CBC Banque & Assurance present: Dominique Vanderpoorten, General Manager, Shareholder, President of the Board of Directors, Lilliputiens. Lilliputiens is a Belgian company [...]
ING: how digital media and one-to-one bring relevance in this new 3.0 era

ING: how digital media and one-to-one bring relevance in this new 3.0 era

20/05/2014    
12:00 pm - 2:00 pm
In a world of advertising 3.0: How the marketing strategy has supported the business strategy? Why ING has resolutely chosen for an integrated approach and [...]
How the second screen is unlocking a world of potential : Shazam point of view

How the second screen is unlocking a world of potential : Shazam point of view

29/04/2014    
12:00 pm - 2:00 pm
The mobile devices have dramatically changed the way customers behave and interact with other media. In 2013 smartphone users spent on average 2.5 hours per [...]
Create, produce, establish: a Belgian example of audiovisual public media in the digital age

Create, produce, establish: a Belgian example of audiovisual public media in the digital age

18/03/2014    
12:00 pm - 2:00 pm
Jean-Paul Philippot will present us a public service "a win win situation (The Voice, the Red Devils,...)”. In a world where audiovisual is experiencing an [...]
An evening with Franck GERVAIS

An evening with Franck GERVAIS

11/03/2014    
5:30 pm - 9:00 pm
The BMMA and CBC Banque & Assurance present: Franck GERVAIS, General Manager, Thalys International. Thalys is the red high speed train connecting Paris to Brussels [...]
THE RED DEVILS : behind the fact the success of a real Belgian brand

THE RED DEVILS : behind the fact the success of a real Belgian brand

23/01/2014    
12:00 pm - 2:00 pm
A story about how talent, generosity and solidarity are the ingredients of a strong brand. A story about how players and supporters create an unique [...]
Marketing and Managing the Belgium brand with Didier Reynders

Marketing and Managing the Belgium brand with Didier Reynders

23/01/2014    
12:00 pm - 2:00 pm
The "Belgium Brand" Does Belgium as a country sell as easily abroad as its chocolate, its beers and its national football team do? What are [...]

2013

An evening with Clio Goldbrenner

An evening with Clio Goldbrenner

25/11/2013    
5:30 pm - 9:00 pm
Clio Goldbrenner A simple concept: a visit, a presentation with a genuinely open and informal discussion about the specific features of management and marketing that [...]
Big data for marketers: Understand it, Use it, Leverage it

Big data for marketers: Understand it, Use it, Leverage it

19/11/2013    
1:45 pm - 6:30 pm
Although everybody is talking about it, there aren’t many of us who are clear about how the Big Data phenomenon will impact our day to [...]
The ceo's point of view about the best usage of marketing manager toolbox

The ceo's point of view about the best usage of marketing manager toolbox

12/11/2013    
12:00 pm - 2:00 pm
Realizations at Rabobank : - Accelerating the growth . From 60.000 to 245.000 customers in 7 years time . From 2 billion to 9 billion [...]
How to mobilize people behind a vision?

How to mobilize people behind a vision?

22/10/2013    
12:00 pm - 2:00 pm
  You still are not registered? You are wrong. Because she is a woman. Because she fulfilled her entire career in a company that has [...]
An evening with Augustin Wigny, CEO Famous Clothes

An evening with Augustin Wigny, CEO Famous Clothes

30/09/2013    
5:30 pm - 9:00 pm
The FAMOUS CLOTHES SA/NV Group Cameleon was founded in 1988 by Jean-Cedric van der Belen and is the leader in private sales in the Benelux [...]
How to ensure the consistency of the company vision and strategy with its implementation?

How to ensure the consistency of the company vision and strategy with its implementation?

26/09/2013    
12:00 pm - 2:00 pm
Mobile Vikings is not just the cheapest mobile internet operator in Belgium; Mobile Vikings is also world's first Community driven operator. Not profit but relation [...]
Big Data : a new currency in the media market ?

Big Data : a new currency in the media market ?

11/06/2013    
12:00 pm - 2:00 pm
Direct and indirect beneficiaries of innovations relating to the Big Data phenomenon, the media must develop new standards and processes to capture the full potential [...]
When big data turn to digital acceleration of consumers relations

When big data turn to digital acceleration of consumers relations

21/05/2013    
12:00 pm - 2:00 pm
In creating the first centre, staffed by 8 full-time employees, whose role is to monitor 24h/24h the evolution of the reputation of its products on [...]
Capturing the value of Big Data

Capturing the value of Big Data

23/04/2013    
12:00 pm - 2:00 pm
Through its presence in TV, radio and digital media as an advertiser, and for the needs of its business, Kapaza Belgium (online classified ads) processes [...]
The digital 2013 : Digital communication in practice: mobile media

The digital 2013 : Digital communication in practice: mobile media

15/04/2013    
6:00 pm - 9:00 pm
Mobile phones versus tablets. Apps versus mobile websites. Android versus iOS versus Blackberry. What do you need to know to make the right choices to [...]
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