Joelle Liberman, BMMA General Manager, looks back to the second lunch of the cycle “Advertising 3.0” dedicated this time to banks marketing in the 3.0 Internet era. Joelle tells us also in this theme capsules about the next lunch which will be organized on June 17th, 2014 and which will give the floor to Google (Make the web work for you) through its Country Director, Thierry Geerts.
The BMMA Director is interviewed by Jean-Jacques Deleeuw, RTL NewmediaDirector.