NEXT GEN in action

BMMA presents NEXT GEN in action

In this world where young talents want evolution and opportunities and managers and brands want fresh and innovative ideas, the BMMA intends to create an experiential event that links generations and unlocks skills and opinions.

  • 1 bootcamp day
  • 20 young talents and their mentors
  • 4 experts and 4 workshops
  • 4 brand cases

Teams of young talents will be assigned a brand case and will attend the experts’ workshops. They will build the case with their mentor and will have the opportunity to defend the case in front of an audience.

An open event will allow everyone to attend the final presentations and help the BMMA jury announce the winning team.

Let’s close the day with unique networking, mixing generations and expertise, challenging our vision, and creating new space for young talents at the big table.

You are a young talent or know a junior gem? stay tuned for the subscription link or contact

You are eager to participate in our mix generation networking? stay tuned for registration

You are a brand and want to be part of this tailor-made experience for young talent? Contact




Havas Café : Rue des boiteux, 9 – 1000 Brussels

REGISTRATIONS: coming soon